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Île-de-France Region

For several years the destination "Paris Ile-de-France" has been the most visited tourist region in the world.

Widely popular for the diversity of its natural, heritage and cultural wealth, our destination offers visitors of all ages, from near and far, a wide choice of holidays – particularly short city breaks – and activities of all types, all year round.

The principal region for French art of living, it promotes the influence of the cultural values for which our country is internationally famous.

"Paris Ile-de-France" is also one of the youngest and multicultural regions in Europe and its creative energy in many fields ‒ design, fashion, music, etc – is constantly reinvigorated.

Tourism is one of its major business sectors. From an economic point of view, it represents about 600,000 direct and indirect jobs. A dynamic sector, the number of people it employs is also increasing at a rate of growth higher overall than other business sector. By creating employment, tourism also generates a lot of wealth. For instance, it alone generates nearly 10% of the region’s gross domestic product (GDP).

For more information visit: www.en.visitparisregion.com

 


HEADQUARTER:

THE PARIS ILE-DE-FRANCE REGIONAL COMMITTEE OF TOURISM
11, rue du Faubourg Poissonnière,
75009, Paris - France
telephone +33 173 04 83 06


CONTACT PERSON 1:

Françoise Guaspare
francoise.guaspare@iledefrance-europe.eu

 

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The Future of Tourism in Europe: Promoting Competitiveness Through Sustainability and Digitisation

As tourists become more independent, connected and conscious of sustainability issues, Europe needs to embrace, and adapt to, their changing profile and priorities, and become better at promoting so-called smart destinations. New technologies moreover offer challenges and opportunities for European tourism. Whilst businesses need to adopt the latest digital technologies to remain competitive, research demonstrates that the smaller the business, the lower the rate of adoption of digital technologies (Report of the Strategic Policy Forum on Digital Entrepreneurship, 2016).

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