CHARMING Villages: empowering the rural destinations of Europe
02/03/2021 - 10:00

CHARMING Villages: empowering the rural destinations of Europe

The CHARM project final conference was held online on Tuesday the 2nd of March, starting at 10:00 AM CET. The event, hosted by NECSTouR, featured interventions from partners and villages representatives of the CHARM project from Italy, Spain, Portugal, Finland, Germany and Belgium. As well as as tourism experts and guest speakers from Visit Greenland, Visit South Limburg, Regione Liguria, Asio and the Digital Tourism Think Tank.

The aim of this final conference was to share CHARM results at the final moment of the project. Presenting CHARM transnational route as the solution for tourism in a world post-COVID-19, away from mass tourism. We will focus on the need to promote diverse and rich destinations to move the flow of tourists away from hyper-popular central destinations using Information and Communication Technologies (ICT). The CHARM project is co-funded by the COSME program of the European Union.

Next Steps

NECSTouR regions wishing to sponsor their villages to enter the second phase of CHARM are invited to express their interest. The final conference is the good opportunity to witness the achievements of the project and the beginning of the CHARM transnational route.

NECSTouR, along with other partners of the CHARM Project, will also be connected at ITB Berlin 2021.

You can download and read the different presentations here: